Toronto Update: Discover Bruno Ierullo

Alright, everyone should know by now that I am in Toronto on a very serious mission to secure all of my life goals and compelling aspirations of success. Well, all I can say about that is, I had the most amazing week in my life and to thank for that would be Bruno Ierullo, a menswear and womenswear fashion and accessories designer that I would call Toronto's hidden gem. Isn't he just cool also?? Such a fun guy to work with as well!

Yeah I know you probably haven't heard about him before and that is unfortunately why I used the adjective "hidden", since he isn't one to be seen at Fashion Week but from time to time would produce his own shows...I hope you are excited to find out more and see what was my collaboration with Mr. Ierullo...yes? I thought so...well it was for a long photo shoot that will represent his online store and I couldn't be more proud to be involved in such a grand step in his progression because quite frankly the clothing is nothing short of constructive genius. I styled mannequins and helped an amazing photographer by the name of Michael Feswick (check the genius at work here) along the journey of capturing all of the many designs created by Bruno Ierullo.

Anyway, enough about me, lets get to what you really want to know about, the clothing...well at first glance, it is like a candy factory or a rainbow, hmmm better yet a skittle factory of tasty colours is the best description for his incredible love of all things joyful, vibrant and interesting which is definitely what you will be your feeling with these pieces donning your body. Although the colours may be extremely eye popping and catch your attention without hesitation, Bruno Ierullo believes in detail and originality even though there is no real intricate over-design involved with his pieces since they are relatively straight forward with a couple notches here and there that make you cringe with excitement for the twist of uniqueness that you would be privileged to wear.


The fabric choices are very much top notch as well with many Italian wools and linens...its expected with him being of that descent, we all know that the Italians know well made clothing. Another interesting detail is the use of some unconventional materials such as rubber for pieces like suspenders and button clasps, just another way of being completely unique without making you wonder into a world that minds shouldn't have to venture when it comes to figuring out if something is fashionable or not, so props to him for finding that balance.
Anyway...I can go on and on about his creativity but words aren't going to rightfully justify what a visual can do...so soak in energy of the pictures and witness for yourself the talented, colourful and most definitely deserving of global recognition, Mr. Bruno Ierullo.

So from now on remember the B.I. Logo...and for some humour - even stuff toys know their stuff!


So again...I have to Thank Mr.Bruno Ierullo for this amazing opportunity and his assistant...probably the best in the world Rene Holder for the hookup! Mike for all the fun times...as well as Rene again...also, the amazing staff he has around him...everyone is so great at what they do...I wish the Bruno Ierullo brand great success!

and to top off this amazing experience...check me out in the B.I. Vest Jacket...So good isn't it...



More to come from BRUNO IERULLO...
Check him out on Facebook - Click here
On his Official Page - Click here

BRUNO IERULLO BI STUDIO BOUTIQUE -1071 King St. West Studio 201 (hrs.12-4 mon.to sat.) for furthur info. please call 416-581-1779 - Joseph B.

Toronto...Trying to reach that plateau!

These are just a couple looks so far...

My first feature...Righteous Revolution

I was featured on Righteous Revolution...I'm honored, Thanks alot! Here is the link to the interview - My Feature!

Swing into Spring 2010...Menswear Help!

Don't we just love that spring fashion is going to be in full swing in a couple weeks, it is such an amazing time of year, so colourful and cheerful and particularly great for me because its the time I can wear a neon pink pants and people would just say...its spring and he's happy!

Good times, good moments with friends and for you guys that get winter...no more heavy coats...but then that is the problem...what is appropriate since its spring not summer and its no longer winter so whats appropriate...because its still not hot just that its definitely getting warmer than below zero.

Anyway, GQ decided to help us this year with GQ trends, its a new style supplement in association or collaboration with who other than...*drumroll* H&M, that helps keep guys in the know-how...I'm not so big on following the trends but its good to have one or two of those trendy pieces in your closet to mix with your classics...check the April issue of British GQ for it. Here is the sampler though...




Definitely interesting right...a must buy!

Taking a final beach day before my trip...

Sigh...this is what I will really miss about Barbados...the many beautiful picturesque beaches and surroundings...

My apologies...For Paris Fashion Week

Sigh, where do I begin? Paris Fashion Week has come and gone with not one review by myself...I'm actually disappointed that I couldn't have shared my thoughts with you about it but I am quite frankly so busy right now that my blog has suffered this last week. I apologise profusely but its all for better times ahead, I'm am preparing for my trip to Toronto to sort out living arrangements for this Fall 2010 when I start school there, its quite a big step since I'll be doing it all alone...but we gotta do what we have to, for progression. At least, the blog will be taken on a whole other journey within this short trip of about four weeks and I hope you do stay with me and experience life from a small island to a big city, it'll be like a taste of whats to come when I actually move there! So let the journey begin...


Also...I will be showing you some of my favorites from Paris but again without a review because of the time i am granted with at the moment...and some that I didn't get around to from Milan as well!

Models Off Duty

Abbey Lee & Frida!

Don't they look amazing...on and off the catwalk...

Milan Fashion Week 2010 Womenswear - Byblos

Alright this was a late minute entry into my lineup of ones to review but its like that saying "save the best for last", although it'll probably still be around the third or fourth best this season for me. I know you are there saying who is Byblos and why is he ranting and raving on about this brand that isn't yet a household name on our side of the world.

Well, its because and don't get me wrong or take this too far out of context but...is it only me or did Alexander Mcqueen die and reincarnate himself into the body of the designer at Byblos...this collection has so many traits of the legendary Mcqueen house but not only the fit and the construction, its also the unbelievable futuristic edgy yet wearable aura of the clothing and what about those graphic prints, can you tell me where we've seen them before...*hmm hmm thinking thinking*, exactly Mcqueen's spring collection for the women and the menswear collection for Fall...could Byblos satisfy our future cravings of Mcqueen's brilliance...

Alright, enough of the comparison because there is no way Lee will ever be replaced but its not about replacing, its about seeing that element of interest once more, its about staring at clothing and wondering the thought process behind them...and this is what Byblos gave me, maybe not as extreme as Lee with the shows and theatrics but definitely a designer who knows what he is doing! I remained stunned at this collection and it will definitely be sketched in my heart as a tribute to a great with their many similarities and sorry Byblos that Mr.Mcqueen took over majority of your post but then again, why sorry when that is one of the worlds biggest compliments, Congrats on an amazing showing!

Milan Fashion Week 2010 Womenswear

Okay...wednesday is the final day of Milan Fashion Week...and its onto Paris, well I think I have about three more collections that I will review but here are some popular names who were nice but just didn't do throw me into a fashion frenzy and prompt me to review them! Anyway...all great collections in their own way...so now i'll just show you about five of my favorite looks from each so you can get the idea of the collections.

Prada: It was cute(*lol)! cute shoes too...


Gianfranco Ferre: I actually kinda like this quite alot...Love how everything looks like a second layer of skin...


Blumarine: Animalistic with many good moments, just I've seen alot of them before or at least it seemed that way.

Jil Sander:


Emporio Armani:


Giorgio Armani:


Emilio Pucci:


Bottega Veneta:


Marni:


N(*degree)21: